So What Are We Doing For Sustainability?
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Each Sustainable Product = 1 Seed Ball
Every sustainable product purchased from vitruta now turns into a tree in nature.
Within the framework of our cooperation with Ecording; On behalf of all our customers who purchase our sustainable products, scan the QR codes and choose their seeds, we plant seeds with ecoDrone in hard-to-reach areas that need to be afforested.
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Transparent and Comprehensive Sustainability Assessment
We created a transparent sustainability survey to obtain the most accurate information about the sustainability activities of our brands. We attach importance to sending this survey, prepared by our expert consultants, to our suppliers and objectively evaluating the answers we receive. In this way, we evaluate our brands according to Sustainable Brand Criteria, taking into account their relationships with production chains. As a result of our evaluations, we highlight the brands that receive good qualification scores by giving them a special label on our site.
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Recyclable Packaging
We aim to reuse our vitruta boxes for purposes such as organizer, archive and album. We aim to have our boxes and all packaging elements (tissue paper, thank you cards, note cards, etc.) free of cellophane and 100% recyclable by the end of 2022 .
We reuse all our boxes and parcels that are in usable condition; When it becomes unusable, we recycle it. We plan to ensure that all bags given to our customers in our stores will be raw cloth bags that can be used repeatedly by the end of 2023.
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Renewable Energy and LED Use
As of 2021, we have switched to 100% renewable electrical energy in all our offices, stores and warehouses, and we are reducing our energy footprint to zero by supporting renewable electrical energy sources in the international I-REC standard. In this way, our first sustainability-focused certificate we obtained thanks to the vitruta Sustainability Program was the International Renewable Energy Certificate(I-REC).
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35% Of The Products In Our Stores Are Sustainable
At the start of the vitruta Sustainability Program (June 2021), 23% of the products in our stores had the sustainable product label. We increased this rate to 40% in a year and a half by the end of 2022and we are trying to increase it every day. We give and highlight sustainable product labels in our physical and online stores to products where more than 50% of the materials in the product content are obtained from sustainable sources.
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Plastic-Free Packaging
As our existing materials run out, we improve our new productions with ecological solutions. In this context, we have stopped using plastic materials such as damage-preventing bubble wrap and air packaging pillows in the shipping of fragile products that require sensitive packaging and switched to FSC certified sustainable protective materials.
We continue to search for alternative solutions to plastic shipping bags for the most reliable shipping process without damaging the products and gift boxes.